Innovative Business Development Strategies

Innovative Business Development Strategies

Keyword Index
A
  • Affordances The Technology-afforded Institutionalization of Cryptocurrencies in Emerging Economies (Case Study: Family-holding Companies) [Volume 1, Issue 2, 2025, Pages 27-63]
  • Assumption-based planning A Foresight-Driven Process Model for Strengthening Business Model Robustness in Startups [Volume 1, Issue 4, 2025, Pages 78-100]
B
  • B2B Digital Marketing Investigating the effect of ethical principles of cognitive computing in digital marketing on improving organizational reputation (Case study: B2B businesses) [Volume 1, Issue 3, 2025, Pages 23-44]
  • Bank Qualitative Content Analysis of Vision Statement: Comparing Commercial Banks of Four Islamic Countries [Volume 1, Issue 1, 2025, Pages 27-46]
  • Best-Worst Method (BWM) Prioritizing Sports Sponsorship Plans in Iranian Businesses Using the Best-Worst Method (BWM) [Volume 1, Issue 3, 2025, Pages 109-135]
  • Bibliometric analysis Understanding Strategic Thinking: An Insight from Bibliometric and Content Analysis [Volume 1, Issue 2, 2025, Pages 101-133]
  • Blockchain Causal Layered Analysis of Cryptocurrency Actors in Iran [Volume 1, Issue 1, 2025, Pages 47-69]
  • Brand Value Architecture A High-Order Structural Analysis of the Interaction of Economic Cost- Benefit Perception Brand Value Architecture and Customers' Behavioral and Attitudinal Consequences [Volume 1, Issue 4, 2025, Pages 124-142]
  • Business development strategies؛ A Foresight-Driven Process Model for Strengthening Business Model Robustness in Startups [Volume 1, Issue 4, 2025, Pages 78-100]
  • Business model Robustness؛ A Foresight-Driven Process Model for Strengthening Business Model Robustness in Startups [Volume 1, Issue 4, 2025, Pages 78-100]
C
  • Cashback websites Factors Affecting Customers' Intention to Use the Cash Gift Loyalty Program Based on the Integrated Model of Acceptance and Use of Technology in Online Shopping (Case Study: DigiKala) [Volume 1, Issue 1, 2025, Pages 116-146]
  • Causal layered analysis Causal Layered Analysis of Cryptocurrency Actors in Iran [Volume 1, Issue 1, 2025, Pages 47-69]
  • Cognitive Computing Investigating the effect of ethical principles of cognitive computing in digital marketing on improving organizational reputation (Case study: B2B businesses) [Volume 1, Issue 3, 2025, Pages 23-44]
  • Cryptocurrency Causal Layered Analysis of Cryptocurrency Actors in Iran [Volume 1, Issue 1, 2025, Pages 47-69]
  • Customer based brand equity Meta-Analysis of Customer Based Brand Equity with Overall Brand Equity: The Moderating Role of Product Type and Sample Composite [Volume 1, Issue 2, 2025, Pages 87-100]
  • Customer Behavior A High-Order Structural Analysis of the Interaction of Economic Cost- Benefit Perception Brand Value Architecture and Customers' Behavioral and Attitudinal Consequences [Volume 1, Issue 4, 2025, Pages 124-142]
  • Customer Orientation Antecedents and Consequences of Reputation in Retail Bank Industry [Volume 1, Issue 3, 2025, Pages 45-73]
  • Customer Satisfaction Evaluation of Mobile Applications Design Based on Customer Needs Analysis with the Hybrid Approach of Kano-QFD-Fuzzy EDAS [Volume 1, Issue 3, 2025, Pages 1-22]
  • Customer Type The effect of digital service quality on customer satisfaction with an emphasis on the type of customer (case study: Pasargad Bank) [Volume 1, Issue 2, 2025, Pages 64-86]
  • Cyber-physical systems Application of Industry 4.0 Technologies in Optimal Vehicle Routing: A PRISMA-Based Systematic Literature Review [Volume 1, Issue 4, 2025, Pages 1-42]
D
  • Dedicated Banking The effect of digital service quality on customer satisfaction with an emphasis on the type of customer (case study: Pasargad Bank) [Volume 1, Issue 2, 2025, Pages 64-86]
  • Digital Banking The effect of digital service quality on customer satisfaction with an emphasis on the type of customer (case study: Pasargad Bank) [Volume 1, Issue 2, 2025, Pages 64-86]
  • Digital marketing Digital Marketing Communication Potential Analysis and the Growth of Service-Oriented Startups in Iran: Developing a Framework to Link Digital Strategy and Business Innovation [Volume 1, Issue 3, 2025, Pages 136-155]
  • Digital Technology The impact of innovative features and attitude on the intention to use augmented reality-based shopping applications with the mediating role of perceived value [Volume 1, Issue 2, 2025, Pages 134-160]
  • Dynamic Capabilities of Export Marketing The Effect of Export Resources and Dynamic Capabilities of Export Marketing on Intention to Export Development with the Mediating Role of Export Belief [Volume 1, Issue 4, 2025, Pages 101-123]
E
  • Electronic banking The effect of digital service quality on customer satisfaction with an emphasis on the type of customer (case study: Pasargad Bank) [Volume 1, Issue 2, 2025, Pages 64-86]
  • Equity based Financing. Soft OR. Soft Systems Methodology. Capital Market A Soft Modeling Approach for Structuring and Designing the Equity-based Financing Service Chain Model [Volume 1, Issue 2, 2025, Pages 1-26]
  • Ethical Leadership Investigating The Effect of Spiritual and Ethical Leadership on Task Performance, Knowledge Sharing Behaviors, and Innovative Behaviors of Employees (Case Study: Tehran Customs General Office) [Volume 1, Issue 3, 2025, Pages 74-108]
  • Export Belief The Effect of Export Resources and Dynamic Capabilities of Export Marketing on Intention to Export Development with the Mediating Role of Export Belief [Volume 1, Issue 4, 2025, Pages 101-123]
  • Export Intention The Effect of Export Resources and Dynamic Capabilities of Export Marketing on Intention to Export Development with the Mediating Role of Export Belief [Volume 1, Issue 4, 2025, Pages 101-123]
  • Export Readiness Assessment Developing a Native Model for Export Readiness Assessment Indicators for Small and Medium Enterprises in Iran [Volume 1, Issue 1, 2025, Pages 1-26]
  • Export Resources The Effect of Export Resources and Dynamic Capabilities of Export Marketing on Intention to Export Development with the Mediating Role of Export Belief [Volume 1, Issue 4, 2025, Pages 101-123]
F
  • Family firms The Technology-afforded Institutionalization of Cryptocurrencies in Emerging Economies (Case Study: Family-holding Companies) [Volume 1, Issue 2, 2025, Pages 27-63]
  • Financial Technology Causal Layered Analysis of Cryptocurrency Actors in Iran [Volume 1, Issue 1, 2025, Pages 47-69]
  • Framing The Technology-afforded Institutionalization of Cryptocurrencies in Emerging Economies (Case Study: Family-holding Companies) [Volume 1, Issue 2, 2025, Pages 27-63]
  • Fuzzy EDAS Evaluation of Mobile Applications Design Based on Customer Needs Analysis with the Hybrid Approach of Kano-QFD-Fuzzy EDAS [Volume 1, Issue 3, 2025, Pages 1-22]
G
  • Grounded theory A High-Order Structural Analysis of the Interaction of Economic Cost- Benefit Perception Brand Value Architecture and Customers' Behavioral and Attitudinal Consequences [Volume 1, Issue 4, 2025, Pages 124-142]
  • Grounded Theory (GT) Developing a Native Model for Export Readiness Assessment Indicators for Small and Medium Enterprises in Iran [Volume 1, Issue 1, 2025, Pages 1-26]
H
  • Healthcare Centers A Sustainability-Oriented Perspective of Knowledge-Based Managers in Waste Management (Healthcare Sector) Based on A Hybrid Multi-Criteria Decision-Making Approach [Volume 1, Issue 4, 2025, Pages 43-77]
I
  • Industry 4.0 Application of Industry 4.0 Technologies in Optimal Vehicle Routing: A PRISMA-Based Systematic Literature Review [Volume 1, Issue 4, 2025, Pages 1-42]
  • Influencer Marketing Digital Marketing Communication Potential Analysis and the Growth of Service-Oriented Startups in Iran: Developing a Framework to Link Digital Strategy and Business Innovation [Volume 1, Issue 3, 2025, Pages 136-155]
  • Innovative Behaviors Investigating The Effect of Spiritual and Ethical Leadership on Task Performance, Knowledge Sharing Behaviors, and Innovative Behaviors of Employees (Case Study: Tehran Customs General Office) [Volume 1, Issue 3, 2025, Pages 74-108]
  • Innovative Feature The impact of innovative features and attitude on the intention to use augmented reality-based shopping applications with the mediating role of perceived value [Volume 1, Issue 2, 2025, Pages 134-160]
  • Instant purchase Tendencies Investigating the Effect of Personality Type on Instant Purchase Tendencies [Volume 1, Issue 1, 2025, Pages 70-91]
  • Institutional Logics The Technology-afforded Institutionalization of Cryptocurrencies in Emerging Economies (Case Study: Family-holding Companies) [Volume 1, Issue 2, 2025, Pages 27-63]
  • Intention to Use Factors Affecting Customers' Intention to Use the Cash Gift Loyalty Program Based on the Integrated Model of Acceptance and Use of Technology in Online Shopping (Case Study: DigiKala) [Volume 1, Issue 1, 2025, Pages 116-146]
  • Internet of Things Application of Industry 4.0 Technologies in Optimal Vehicle Routing: A PRISMA-Based Systematic Literature Review [Volume 1, Issue 4, 2025, Pages 1-42]
  • Islamic countries Qualitative Content Analysis of Vision Statement: Comparing Commercial Banks of Four Islamic Countries [Volume 1, Issue 1, 2025, Pages 27-46]
K
  • Kano Evaluation of Mobile Applications Design Based on Customer Needs Analysis with the Hybrid Approach of Kano-QFD-Fuzzy EDAS [Volume 1, Issue 3, 2025, Pages 1-22]
  • Knowledge Management A Sustainability-Oriented Perspective of Knowledge-Based Managers in Waste Management (Healthcare Sector) Based on A Hybrid Multi-Criteria Decision-Making Approach [Volume 1, Issue 4, 2025, Pages 43-77]
L
  • Loyalty Antecedents and Consequences of Reputation in Retail Bank Industry [Volume 1, Issue 3, 2025, Pages 45-73]
  • Loyalty program Factors Affecting Customers' Intention to Use the Cash Gift Loyalty Program Based on the Integrated Model of Acceptance and Use of Technology in Online Shopping (Case Study: DigiKala) [Volume 1, Issue 1, 2025, Pages 116-146]
M
  • Macro-Dynamic Framework Digital Marketing Communication Potential Analysis and the Growth of Service-Oriented Startups in Iran: Developing a Framework to Link Digital Strategy and Business Innovation [Volume 1, Issue 3, 2025, Pages 136-155]
  • Medical waste disposal A Sustainability-Oriented Perspective of Knowledge-Based Managers in Waste Management (Healthcare Sector) Based on A Hybrid Multi-Criteria Decision-Making Approach [Volume 1, Issue 4, 2025, Pages 43-77]
  • Meta Analysis Meta-Analysis of Customer Based Brand Equity with Overall Brand Equity: The Moderating Role of Product Type and Sample Composite [Volume 1, Issue 2, 2025, Pages 87-100]
  • Mixed Method Developing a Native Model for Export Readiness Assessment Indicators for Small and Medium Enterprises in Iran [Volume 1, Issue 1, 2025, Pages 1-26]
  • Mobile Application Evaluation of Mobile Applications Design Based on Customer Needs Analysis with the Hybrid Approach of Kano-QFD-Fuzzy EDAS [Volume 1, Issue 3, 2025, Pages 1-22]
  • Multi-criteria decision making Prioritizing Sports Sponsorship Plans in Iranian Businesses Using the Best-Worst Method (BWM) [Volume 1, Issue 3, 2025, Pages 109-135]
  • Multi-criteria decision making A Sustainability-Oriented Perspective of Knowledge-Based Managers in Waste Management (Healthcare Sector) Based on A Hybrid Multi-Criteria Decision-Making Approach [Volume 1, Issue 4, 2025, Pages 43-77]
O
  • Organizational Effectiveness Investigating the effect of ethical principles of cognitive computing in digital marketing on improving organizational reputation (Case study: B2B businesses) [Volume 1, Issue 3, 2025, Pages 23-44]
  • Organizational Image The impact of the Corporate Social Responsibility on the Customer Citizenship Behavior with the Mediating Role of Perceived Service Quality and the Organizational Image (Case Study: Pasargad Bank) [Volume 1, Issue 1, 2025, Pages 92-115]
  • Overall Brand Equity Meta-Analysis of Customer Based Brand Equity with Overall Brand Equity: The Moderating Role of Product Type and Sample Composite [Volume 1, Issue 2, 2025, Pages 87-100]
P
  • Pasargad Bank The effect of digital service quality on customer satisfaction with an emphasis on the type of customer (case study: Pasargad Bank) [Volume 1, Issue 2, 2025, Pages 64-86]
  • Perceived Economic Cost- Benefit A High-Order Structural Analysis of the Interaction of Economic Cost- Benefit Perception Brand Value Architecture and Customers' Behavioral and Attitudinal Consequences [Volume 1, Issue 4, 2025, Pages 124-142]
  • Perceived Services Quality The impact of the Corporate Social Responsibility on the Customer Citizenship Behavior with the Mediating Role of Perceived Service Quality and the Organizational Image (Case Study: Pasargad Bank) [Volume 1, Issue 1, 2025, Pages 92-115]
  • Personality type Investigating the Effect of Personality Type on Instant Purchase Tendencies [Volume 1, Issue 1, 2025, Pages 70-91]
  • Product Type Meta-Analysis of Customer Based Brand Equity with Overall Brand Equity: The Moderating Role of Product Type and Sample Composite [Volume 1, Issue 2, 2025, Pages 87-100]
  • Purchase Intention Attitude The impact of innovative features and attitude on the intention to use augmented reality-based shopping applications with the mediating role of perceived value [Volume 1, Issue 2, 2025, Pages 134-160]
Q
  • QFD Evaluation of Mobile Applications Design Based on Customer Needs Analysis with the Hybrid Approach of Kano-QFD-Fuzzy EDAS [Volume 1, Issue 3, 2025, Pages 1-22]
  • Qualitative Content Analysis Qualitative Content Analysis of Vision Statement: Comparing Commercial Banks of Four Islamic Countries [Volume 1, Issue 1, 2025, Pages 27-46]
R
  • Reputation Antecedents and Consequences of Reputation in Retail Bank Industry [Volume 1, Issue 3, 2025, Pages 45-73]
S
  • Sample Composite Meta-Analysis of Customer Based Brand Equity with Overall Brand Equity: The Moderating Role of Product Type and Sample Composite [Volume 1, Issue 2, 2025, Pages 87-100]
  • Satisfaction Antecedents and Consequences of Reputation in Retail Bank Industry [Volume 1, Issue 3, 2025, Pages 45-73]
  • Scenario-planning؛ A Foresight-Driven Process Model for Strengthening Business Model Robustness in Startups [Volume 1, Issue 4, 2025, Pages 78-100]
  • Service Quality Antecedents and Consequences of Reputation in Retail Bank Industry [Volume 1, Issue 3, 2025, Pages 45-73]
  • Small and Medium size Enterprises (SMEs) Developing a Native Model for Export Readiness Assessment Indicators for Small and Medium Enterprises in Iran [Volume 1, Issue 1, 2025, Pages 1-26]
  • Social Media Campaigns Digital Marketing Communication Potential Analysis and the Growth of Service-Oriented Startups in Iran: Developing a Framework to Link Digital Strategy and Business Innovation [Volume 1, Issue 3, 2025, Pages 136-155]
  • Social Technologies The Technology-afforded Institutionalization of Cryptocurrencies in Emerging Economies (Case Study: Family-holding Companies) [Volume 1, Issue 2, 2025, Pages 27-63]
  • Spiritual Leadership Investigating The Effect of Spiritual and Ethical Leadership on Task Performance, Knowledge Sharing Behaviors, and Innovative Behaviors of Employees (Case Study: Tehran Customs General Office) [Volume 1, Issue 3, 2025, Pages 74-108]
  • Strategic foresight؛ A Foresight-Driven Process Model for Strengthening Business Model Robustness in Startups [Volume 1, Issue 4, 2025, Pages 78-100]
  • Strategic Thinking Understanding Strategic Thinking: An Insight from Bibliometric and Content Analysis [Volume 1, Issue 2, 2025, Pages 101-133]
  • Sustainability Commitment A Sustainability-Oriented Perspective of Knowledge-Based Managers in Waste Management (Healthcare Sector) Based on A Hybrid Multi-Criteria Decision-Making Approach [Volume 1, Issue 4, 2025, Pages 43-77]
  • Systematic literature review Application of Industry 4.0 Technologies in Optimal Vehicle Routing: A PRISMA-Based Systematic Literature Review [Volume 1, Issue 4, 2025, Pages 1-42]
T
  • Task performance Investigating The Effect of Spiritual and Ethical Leadership on Task Performance, Knowledge Sharing Behaviors, and Innovative Behaviors of Employees (Case Study: Tehran Customs General Office) [Volume 1, Issue 3, 2025, Pages 74-108]
  • Trust Antecedents and Consequences of Reputation in Retail Bank Industry [Volume 1, Issue 3, 2025, Pages 45-73]
W
  • Word-of-Mouth Antecedents and Consequences of Reputation in Retail Bank Industry [Volume 1, Issue 3, 2025, Pages 45-73]